We have recently started advising our clients to use the Google Alert system to handle basic monitoring for mentions of their company, products, officers and locations. Keeping track of your online reputation is a must before you begin following one of our social medial marketing plans to increase your social capital. Step 1. Identify search terms to monitor for Company name, product, officers, and locations. Step 2. Add a Google alert to your igoogle dashboard for each term. Step 3. Create email folders and sorting rules for each type of monitor. Step 4. Create a review schedule for the data you are accumulating. Step 5. Delegate specific mentions to be answered by your customer service manager. Do you want to take your small business online reputation management to the next level? If you don’t have time to implement your strategy but get that this is critical to your business? Contact us to have Turbo-Net Solutions devise an ORM strategy for your small business.
